How To Avoid Duplicate Content When Blogging
Blogging is hot right now, and it’s a critical part of many different industries, businesses, and organizations. Increasingly, bloggers and content creators are putting together a string of posts and many have been blogging for months or years time, become very experienced and talented at this unique digital craft.
It begs the question, though; what happens when bloggers run out of topics to blog about? And can duplicate content with blogging be a significant problem that bloggers run into often? While duplicate content is something to avoid, and surely an issue that many prolific bloggers have faced, there are ways around this issue and methods you can take so that you avoid duplicate content and blog with high quality content and habits for years.
Have A Plan
First and foremost, have a plan when it comes to blogging. Instead of blogging about this and that, or any topic that may strike your fancy, make it so that you have a plan with your blog and know exactly what types, themes, and styles of content you wish to push in various days, months, and years. When you have a plan, you can avoid and weed out duplicate content and provide yourself great topics and themes that don’t overlap or repeat.
Many bloggers schedule posts around holidays and big events. If you know you are going to blog about, say, Christmas during the season, avoid blogging about it in July on a whim, but schedule the post for the holidays. By scheduling posts and mapping out a schedule, you are able to give yourself a schedule you can stick to and options you can use to avoid duplicate content and map your blogs accordingly.
Track Everything You Do
In blogging, just like everything else, you should be tracking everything and monitoring what you do. It’s easy to forget what you posted last month in the hustle and bustle of your job, but if you are diligent and smart about it, you should track your posts so you know to avoid duplicates and repetitive content.
Re-Purpose Old Posts
If you’ve got a great blog that you would really like to review and re-write, you can duplicate it and re-post it, but know this: it should be re-purposed, with new value and content for readers so they can take something away on the new version, too. That can be as extensive as major edits and changes to a rough theme in re-purposing, or as simple as providing an update at the top or bottom of the post with new ideas and content. Whatever it is, though, it’s critical that you work to re-purpose old posts so that they content does not become stale or overwhelmingly boring for longtime readers.
All in all, it’s important to avoid and stop duplicate content while you are blogging, and make every post original, new, and informative. Have a plan, track your work, and re-purpose some of the older work you’ve done that you are proud of, and you can get to a point where you are blogging something new, original and fascinating each and every day.
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